Primary responsibilities as the business manager for this limited liability company include business and market development, strategic alliance development, project management, public relations, and technical assistance in concept development and virtual environment design and programming. The company provides four services: research and development of interactive educational and entertainment environments that utilize multiple perceptual channels to enhance the participantsí experience, 3-D Training and Development seminars, 3-D and 2-D Consulting Services, and HTML/VRML WWW Development services. The company maintains a strong liaison with the Human Interface Technologies Laboratory, described below.

Responsible for the development of marketing and business plans, marketing strategy, organizational development, and constituent relations. Research and development of strategic partner relationships with industry and governmental agencies. Maintenance of deadline-driven schedule of lab-school interaction, including initial contact through research and analysis process. Design and development of virtual and multi-media educational environments, assessment tools, research designs, and reporting mechanisms, and conveyance of findings resulting from research, including presentation development and delivery, public speaking engagements, and academic and industry publications. HIT Lab representative at academic conference, government and industry functions. Active participant in the international ACCESS Foundation distance learning World-Wide-Web network of administrators and educators, and other national and international Internet-based educational technology bulletin boards and listservs.

Responsible for the development of marketing and business plans, marketing strategy, organizational development, and client relations. Provided direct assistance and advice to the president, and was a full voting member of the Board of Directors. Researched domestic and international joint venture and strategic alliance alternatives for manufacturing biological research systems. Developed a networked client information system to track dynamic client and market information. Established infrastructure relationships with high-technology attorneys, business consultants, and financiers.

Authored and edited several major documents for the partnership, including a national training course entitled "Strategic Planning for High Growth Companies", and a client guidebook entitled "Dynamic Planning for the High Technology Business." Provided strategic planning, business review, and organizational development consulting services for a variety of clients, including manufacturers, retail concerns, and the high technology industry.

Responsible for the development and delivery of course curriculum in Marketing and Management Information Systems. Also a former MBA Alumni Executive Board Member from 1990-92, and a regular guest speaker at the University. Active in undergraduate student development issues, such as mentorship and career development strategies.

Started a Microcomputer Consulting group within the Information Technology group, to service existing and new clients' Management Information decision and implementation needs, using Computer hardware companies, and the audit, tax and POEB (Privately Owned and Emerging Business) staff to cross-sell services.