From: fortevfx1@aol.com (Fortevfx1) Subject: ANNOUNCE: Forte Technologies and Jolt Cola Date: 30 Mar 1996 17:38:00 -0500 Organization: America Online, Inc. (1-800-827-6364) FORTE TECHNOLOGIES AND JOLT COLA GET VIRTUALLY WIRED Virtual Reality Developer Gets a Double Shot of Caffeine ROCHESTER, NY -- FORTE Technologies Inc., the leading developer of cutting-edge virtual reality products has taken a double shot of caffeine by joining promotional forces with Jolt Cola. This alliance is the result of a marketing blitz by both Jolt and FORTE to align "America's Most Powerful Cola" with the industry-leading technology of FORTE's virtual reality products. The two Rochester, New York, based companies will kick off this promotional alliance at the Computer Game Developer's Conference, where passers-by will be able to experience virtual worlds while enjoying free samples of the cola. "We really wanted to get the message out that VR is kicking into hyper-drive and the perfect way to promote this idea was to team up with Jolt," states Paul Travers, president of FORTE Technologies. "It was only natural to team up the game developers' 'drink of choice' and 'VR system of choice' to provide an awakening alternative to other gaming experiences." At the Computer Game Developer's Conference FORTE will be showing the VFX1 HEADGEAR Virtual Reality System and other previously unannounced products. The VFX1 HEADGEAR is the most comprehensive virtual reality system available, offering quick response head-tracking, Windows 95 compatibility and a fully immersive, interactive VR experience. Jolt will supply promotional materials including cola and premium items to those who stop by FORTE's booth. In addition, as the year progresses, Jolt will have a heavy presence alongside FORTE at upcoming trade shows and conferences. "Virtual reality and Jolt Cola belong together," said C. J. Rapp, president of Jolt Cola. "By offering consumers a unique, high intensity gaming experience and an explosive level of soft drink satisfaction, gamers will never want to leave their virtual worlds." Jolt Cola has been crowned king of soft drinks by the software development community for its tried and true dedication to providing the most intense soft drink available. The company was founded more than ten years ago on the premise of offering consumers an exciting alternative to traditional colas. The company has achieved notoriety for having twice the caffeine of traditional colas which has enabled it to emerge as a popular beverage in 20 countries. FORTE Technologies is a market leader in the development of interactive virtual reality technology. The product line includes FORTE's VFX1 HEADGEAR Virtual Reality System, which has been successfully introduced as the premier immersive and interactive virtual reality system on the market, and CyberPuck VR Game Controller. FORTE Technologies products are available directly from the company as well as through Ingram Micro, American Software & Hardware, Tiger Software, Incredible Universe, PC Mall and other selected distributors and retailers. FORTE is a voting member on the USB, ACCESS.bus and VESA committees. The Game Developer's Conference will take place at the Westin Hotel Santa Clara from Saturday March 30 through Tuesday April 2, 1996. At the Computer Game Developer's Conference, FORTE will be located in Hospitality Suite 332 located in the Westin Hotel Santa Clara. For more information, contact Bryan Del Rizzo, FORTE Technologies, 1057 Henrietta Road, Rochester, NY 14623. Telephone: (716) 427-8595. Fax: (716) 292-6353. Email: fortevfx1@aol.com. World Wide Web:http://www.fortevr.com. For more information on Jolt Cola, write to The Jolt Company, Inc., P.O. Box 25107, Rochester, NY 14625. Telephone: (716) 381-3560. Fax: (716) 381-4025. Internet: http://www.joltcola.com. VFX1, VFX1 HEADGEAR and CyberPuck are registered trademarks of FORTE Technologies Inc.Other product, company or organization names cited may be trademarks or registered trademarks of their respective companies or organizations Contact: Brian McVicar, The Terpin Group Voice: 310-821-6100 [MODERATOR'S NOTE: Commercial postings are offered on this newsgroup as a public service. Their appearance here does not indicate endorsement by the moderators or by the USENET or its administrators.]